Who We Are
Founded in Singapore, Equate may be new, but we’re backed by a wealth of experience. Established by three industry veterans and friends, we offer valuable local insights and expertise.
What We Do
At Equate, our main goal is to provide great value to our client. We understand that in today’s world, every dollar counts. Our mission is to be your first choice for furniture, perfectly matching your vision, no matter the size of the project, the lead time or the budget.
When you partner with Equate, you can trust us to manage the entire process— from collaborating with you to choose the perfect furniture for your space, through procurement, to overseeing delivery and installation with full project management.
With over 50 years of combined experience, we are dedicated to providing a seamless experience, making us your trusted partner at every stage of the project.

Our Ethos
Equate = Aspiring to be the furniture partner you truly enjoy collaborating with.
Our Team

Ken Yip - Co-Founder
With a decade of experience in the furniture industry in Asia, Ken has established himself as a leading expert. He prioritizes not only achieving outstanding results but also transforming the process into an insightful and fun experience, all while ensuring projects are on time and on budget.
Ken's mission is to position Equate as your reliable partner for all furniture-related needs, ensuring a seamless and enjoyable experience throughout the entire process.
Favourite Product - Snow Stool
Email: ken@equate.com.sg
Phone: +65 9239 6683

Jay Rakich – Co-Founder
With over 20 years of extensive experience in the furniture industry across Australia and Asia, Jay has successfully navigated many different areas of the industry. He excels in sales growth strategy, project management, and logistics, establishing himself as the leading expert in workstation solutions. Jay is dedicated to collaborating with clients to achieve optimal results tailored to their timelines and budgets, ensuring they receive a final product that not only meets, but exceeds their expectations.
Favourite Product - Knit Chair
Email: jay@equate.com.sg
Phone: +65 8799 8870

Louise Courtice – Co-Founder
Louise has 16 years of experience in the furniture industry across Australia and Asia, specializing in sales, team leadership, and operational management. She is passionate about creating memorable client experiences, building trusting relationships, and developing solutions to meet diverse (and ever changing) customer needs. With a deep understanding of the industry and a strong client-focused approach, Louise aims to make a lasting impact and enhance service standards in the furniture world.
Favourite Product - Kata Chair
Email: louise@equate.com.sg
Phone: +65 8799 2778
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